Experience¶
Research Assistant (Marketing) and Teaching Assistant (Finance), Syracuse University, Whitman School of Management (Jan 2026 - May 2026, Syracuse, NY)
Built a longitudinal, research-grade panel from multi-year non-profit/church data to measure retention and engagement.
Applied panel-data methods (fixed-effects models) to investigate retention and engagement dynamics.
Teaching assistant for the graduate Data Analysis course under Prof. Anna Chernobai: office hours, grading, and instructional support.
Marketing Engineer, Maya Insights (Apr 2024 - Present, Remote)
Project-managed the Maya MCP server through its pre-scale phase, a Claude/LLM-to-Power BI integration layer powering the company’s conversational-analytics product.
Migrated the Power BI practice’s semantic data models to TMDL, making them source-controlled, code-reviewed, and developed like software; presented the approach at the Athens Fabric & Power BI Meetup, March 2025.
Unified ad-platform, CRM, and web-usage data into one central Power BI model, eliminating manual reporting.
Built cohort and LTV dashboards that flagged a 15% churn-risk segment for clients.
Automated HubSpot email and CRM workflows that doubled the lead-conversion rate.
Marketing and Analytics Specialist (promoted from Pre-Sales Executive Intern), Wikifarmer, Athens (Jun 2023 - Mar 2024)
Optimized SEM campaigns, cutting CAC 18%; ran A/B tests that lifted marketing-email open rate 17%.
Launched the company blog, driving 50% of newsletter signups within three months; managed email campaigns to 10,000+ contacts; led segmentation and lead generation.
Built company-wide Power BI dashboards for daily KPI tracking; authored Wikifarmer’s LinkedIn thought leadership and wrote PR pieces published in FreshPlaza.
Pre-Sales Executive Intern, Wikifarmer, Athens (Mar 2023 - Jun 2023)
Contributed to B2B lead generation and outreach for the DACH region.
Performed HubSpot CRM data entry, built automation workflows, and executed email-marketing campaigns.